Michael took over our project in a critical phase and brought it home with a steady hand. Instead of restructuring first, he prioritized, delivered and brought the team along — on time, without drama, with focus on what matters.
Complex
Systems.
Clear Paths.
15+ Years of experience
120+ Projects delivered
DACH DACH region · Remote
DE / EN Working languages
Sound familiar?
01
The deadline is closing in - but core features are not ready to ship.
02
ERP, PIM, shop and app talk past each other. Data is inconsistent.
03
The tech lead just resigned. Nobody really knows how the system runs.
04
Performance issues are putting go-live or shop conversion at risk.
Services Three ways I move
Three ways I move
your projects forward.
Whether it's a burning crisis, a strategic architecture question, or team coaching — my work blends technical depth with pragmatic execution. Clear deliverables. Fair day rates. No consulting folklore.
01 / Emergency
Troubleshooting & Project Recovery
When deadlines slip and blockers escalate — fast diagnosis, clear actions, hands-on execution.
- Rapid analysis in 24–72h
- Stabilization sprint
- Interim tech lead
02 / Strategy
Technical Consulting
Architecture reviews, system integration, performance optimization. Sound decisions for complex landscapes.
- Architecture reviews
- ERP / PIM / CMS integration
- Performance & scaling
03 / Growth
Coaching & Mentoring
Hands-on guidance for engineering teams and tech leadership — building ownership and code quality.
- Team coaching
- Tech-lead mentoring
- Workshops & reviews
How I work From problem
From problem
to solution — together.
Every service follows a clear, transparent process. No endless workshops, no PowerPoint battles — decision-ready outcomes in days, not months.
/ 01 Troubleshooting
/ 02 Technical
/ 03 Coaching
Troubleshooting
& Project Recovery
When projects stall, every hour counts. 24–72h rapid analysis, then a prioritized action plan and hands-on execution — until the release is plannable again.
- Rapid Assist (5 days)
- Stabilization sprint (10 days)
- Interim Solution Architect
- Interface fixes (ERP, PIM, payment)
- Build & deploy recovery
- Monitoring & alerts setup
Technical
Consulting
Support across all project phases — from system selection through architecture design to optimizing existing solutions. Clear decision foundations, scalable concepts, measurable results.
- Architecture reviews (3–5 days)
- Integration partnership
- Cloud & Kubernetes consulting
- E-commerce & CMS
- Tech-stack evaluation
- Performance tuning
Coaching
& Mentoring
Successful teams need more than technical skills. I strengthen engineering teams and tech leaders — practically, against real projects, with lasting effect.
- Team coaching block
- 1:1 mentoring (tech leads)
- Code & architecture reviews
- Agile process improvement
- Tailored workshops
- Definition-of-Done coaching
About me Pragmatic.
Pragmatic.
Direct. Experienced.
Based in Jena, working with family businesses and mid-market brands across the DACH region.
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I'm Michael Seliger — solution-oriented software architect, engineering manager and coach for development teams. Over the last 15 years I have planned, optimized and delivered digital projects for mid-sized companies, family businesses and international brands.
Industries: construction, finance, retail, industry. At home in e-commerce, headless CMS, cloud, Kubernetes and system integration.
"Technical advice must be technically sound — but also pragmatic, understandable and actionable for both management and engineering teams."
Holistic
Technology, organization and economics belong together.
Hands-on
I deliver PRs, not PowerPoints. Decision-ready actions.
Lasting
Stable handovers, documented architectures, empowered teams.
Transparent
Clear effort, clear deliverables, clear success metrics.
/ Experience 15+ Years in complex software architecture, e-commerce and cloud solutions.
/ Delivered 120+ Successfully delivered projects for mid-market and enterprise.
/ Time-to-Green 72h Rapid analysis with top risks & first quick wins.
/ Languages DE · EN Reliable communication at eye level — both technical and business.
Insights & Articles Field notes from
Field notes from
the engine room.
Field findings on architecture, performance, team dynamics and project recovery — without buzzword bingo. Fresh from active engagements.
◫
Choosing a CMS in 2025: when enterprise, when open source — an assessment.
AEM-certified, Magento certified — and my own project runs on open source. Not a contradiction, but exactly the question every CMS decision is really about. An assessment from fifteen years of selection processes.
Read article →▣
Expo over native — lessons learned from a cross-platform app
For most apps, Expo is enough — faster, cheaper, one codebase. And it brings infrastructure you would otherwise have to build yourself. Where it delivered, where it hurt, and when it has to be native after all.
Read article →✦
Astro over Next.js — the frontend decision that mostly never gets made
When picking a frontend, teams often only weigh the "big" ones — Next, Nuxt and the like. For websites, landing and marketing pages, Astro is frequently the better choice on maintenance, performance and bloat. An assessment — using this site as the example.
Read article →The mid-market stack, part 3: serverless in house — functions without Cloudflare
Read →The mid-market stack, part 2: Terraform for small teams — when it starts to pay off
Read →The mid-market stack, part 1: Hetzner instead of a hyperscaler — when it is enough, when it is not
Read → 7 articles · monthly new View archive
Contact
From problem to solution — together.
Tell me briefly what's stuck. In a non-binding 30-minute call we'll clarify if & how I can help.